Find answers to some of the most frequently asked questions about our services
Unlike e-commerce websites that transact sales online and publishing websites that generate revenue through advertising, most service businesses provide their services offline. The purpose of a lead generation website is to generate leads online, so you can transact sales offline.
Designing a lead generation website requires specific knowledge and skills. Don't settle for a generic website for your service business.
The time it takes us to build your lead generation website will depend the scope of work required. Most lead generation websites we build are launched within 4 to 8 weeks. Sometimes we can deliver it sooner and sometimes it takes longer. Remember, we're not just designing your website, we're building a consumer experience, that converts consumers into leads and customers. We have to plan and produce all the content including copywriting and images, research SEO keywords, design the site around the content, and then develop it into a functioning website. Results take time - but it will be worth it.
The strategies used to generate online leads for a service business are different from other types of businesses. We specialize in helping Canadian service businesses, generate online leads and customers.
Our online lead generation service has been specifically designed for Canadian service businesses that want better marketing results. It includes everything you need to generate more leads at a lower cost. It includes the following:
While most agencies focus on helping businesses reach more and more consumers, we help businesses convert more and more of the consumers they've already reached into leads and customers. More than 95% of consumers that visit a business online don't convert into a lead or customer and most won't return. Businesses are spending the majority of their marketing resources bring consumers to their business only to let the vast majority leave. Business want better results form their marketing and that's what we provide them. By focusing on conversion optimization instead of consumer acquisition, we can help you generate more leads for less money. Why aren't more agencies doing this? We've asked ourselves the same question.
While no one can guarantee the results you'll achieve with online marketing, businesses that use our online lead generation service, typically triple their leads. In many cases customers have more than tripled their leads. While there are many factors outside of our control, there are many things we can control. We've been perfecting our online lead generation strategy since 2012 and continue to do so every day. Approximately 10% of businesses have a well optimized and successful lead generation strategy - there's not much we can offer these companies. But the other 90% we can help!
We do not charge any setup fees. Because we do not charge setup fees, we do require an initial twelve month commitment. We plan your marketing over a twelve month period and do a great portion of the work up front - such as planning, designing, and building your lead generation website. during your initial twelve month period we retain ownership and all rights to the assets we create on your behalf. Ownerhip and all rights will automatically transfer to you after your initial twelve month period provided you do not have an outstanding balance with us. If you wish to cancel our service prior to the completion of your initial twelve month period, you can pay the remaining balance of your initial twelve month period to obtain ownership and all rights to the assets we have created for your. We do not retain ownership or rights to any assets you provide to us, they remain yours.
Our online lead generation customers typically see results within the first few months of launching their lead generation website. While we can't guarantee a timeframe for results, many of our customers have doubled or tripled their leads within the first three months of service. Results will vary depending on your industry and the geographic areas you service.
Website conversion optimization is the process of testing and improving your website, so you can convert more visitors into leads and customers. Over 95% of website visitors leave without converting into a lead or customer and most won't return. Businesses spend the majority of their marketing resources trying to reach consumers, and then let the majority of the consumers they reach leave. This is a big problem with today's typical marketing practices. When you improve your websites conversion rate you increase the number of leads and customers you generate while at the same time reducing the amount of money it costs to acquire them. Website conversion optimization is one of the smartest marketing investments you can make.
No. There are not setup fees or long-term commitments. Because we set everything up for your free of charge, we do require an initial three month commitment. After your initial three months, service is month-to-month and you can cancel anytime you would like.
Our website conversion optimization service provides you with everything you need to keep your website up to date, optimized for search engines and ready to convert visitors into leads and customers. We'll add and update your website content to ensure it is optimized for search engines and resonates with visitors. We'll perform a monthly SEO website audit and update your website accordingly, to help improve your website's search rankings. With our conversion optimization platform we'll track visitor behaviour, implement a/b and split URL test, and solicit visitor feedback, so we can improve your website's conversion rate.
Yes. Because we set everything up for free, we require an initial three month commitment. After your initial three months, service is month-to-month, during which time you can cancel your website conversion optimization service at anytime. To cancel your service all you have to do is send us an email letting us know that you wish to cancel your service.
Yes. Until recently, website conversion optimization was expensive and time consuming. It was something reserved for big business. With advances in technology website conversion optimization is now affordable for nearly every business. In fact, we believe website conversion optimization is one of the smartest marketing investments a small business can make. If you have questions about how website conversion optimization can benefit your small business, contact us and speak with an Advisor.
Yes. If you are not satisfied with your website conversion audit for any reason, just let your website Advisor know prior to completion of your scheduled meeting and we'll refund your money in full - it's that simple.
Our website conversion audit service takes approximately one week (5 business days) to complete. Once you order your website audit, we'll schedule a date and time for you to meet with your website Advisor through video conferencing. Prior to your meeting, your Advisor will prepare by reviewing your website ahead of time. During your meeting your Advisor will walk you through your website and provide you with feedback and recommendations. Your meeting will take approximately 60 to 90 minutes, however we allot two hours to ensure your Advisor has enough time to answer any questions you may have. You'll receive a recoding of your session approximately 24 to 48 hours after your meeting.
Unlike e-commerce websites that transact business online, and publishing websites that generate revenue through advertising, service businesses provide service offline. As such the way you plan, design and optimize a website for a service business is much different than that of an e-commerce or publishing business.
We specialize in helping service businesses plan, design and build, and optimize lead generation websites.
Your website conversion audit includes a two hour meeting, via video conference, with a website Advisor. Your website Advisor will review your website ahead of time so they are prepared for your meeting. During your meeting your website Advisor will take you through your website providing you with their findings and recommendations. This process will take approximately 60 to 90 minutes after which you will have time for questions and answers. You'll also receive a video recording of your meeting for your reference.
Yes. Our website conversion audit service is ideal for business owners and marketing managers that want to improve their website, but aren't familiar with technical jargon. Your website Advisor will take you through your website and explain things to you in plain English. Whether you want to update your website yourself or hire someone to do it for you, your website conversion audit will be your roadmap to more website leads and customer. After your meeting you will receive a video recording of your session for your reference. Your website Advisor will also be available to you to answer any questions you have about your website conversion audit, for up to 30 days at no additional cost.
Call tracking enables you to track every phone call your business recieves, whether it's from online or offline marketing channels. When you know where phone calls are coming from you can determine which marketing channels are working and which ones are not. This enables you to make smarter marketing decsions so you can maximize your ROI.
Call tracking works by registering phone numbers for each marketing channel you'd like to track. When a consumer calls the tracking number, it is seamlessly forwarded to your regular business phone number, connecting you and the consumer. This process happens without any interruption to your existing phone system.
Webform tracking enables you to track every webform that is submitted on your website, including what marketing channel brought the visitor to your website. When you know which forms on your website are working and which ones are not, you'll have the insights you need to improve your website forms and conversions.
Webform tracking works by placing a snippet of code on your website that uniquely identifies each form on your website. Every time a website visitor submits a webform the code is triggered. This process happens without impacting your website or the visitors experience.
No. We set everything up for you and show you how to use it. With real-time lead notifications enabled, you'll receive an email every time a lead is generated. In addition to the email containing your leads information, you'll also be able to mark the lead as qualified or unqualified, so you can get a more accurate picture of how well your marketing is working.
Our lead tracking and reporting platform includes up to 10 call tracking number and 1,000 call minutes. 1,000 call minutes is generally more than enough for most local businesses. However, If you go over your allotted call minutes in any given month you may be charged for the extra minutes used. For current rates, or to add additional call minutes or call tracking numbers to your account, just give us a call and an Advisor will assist you.
No. There are no long-term commitments or setup fees for our lead tracking and reporting platform. Because we set everything up for you and show you how to use the platform without charging a setup fee, we require an initial three month commitment. After your initial three month period service is month-to-month at which point you can cancel anytime.
A lot of people think the term "website design" refers to a fully functioning website, but it doesn't. Website design is just the design of the website. That doesn't account for the content, search engine optimization or the actual development of the website. When you are comparing companies it's crucial that you compare them equally. A company that just provides website design is going to cost a lot less than us because we don't just design the site, we provide you with a fully-functional website designed to convert visitors into leads and customers.
If you want to compare our pricing to other companies make sure they offer the following:
The above doesn't account for our knowledge and experience designing and building lead generation websites. Our customers websites have conversion rate's three times greater than the average website. You get what you pay for!
A lead generation website is a website that is specifically designed to convert visitors into leads and customers. While most website are designed to just look good, a lead generation website takes things a step further, they prioritize the consumer experience. Helping consumers reach their desired outcome as quickly as possible is the key to success. While you need your website to look professional, more importantly, you need it to serve the needs of your ideal customer.
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